Topography analysis
Terrain and natural barriers shape who can reach your location — and who won't.
When assessing your location, take note of the land's topography and natural barriers like rivers, lakes, and parks. Be aware that customers may be reluctant to cross over or go around barriers to shop. Look over businesses and points of interest that can generate customers to you, and also those that may compete to take customers away. Analyze strengths and weaknesses within the RETONE, along with the location's individual merits of store layout, visibility, and accessibility. Your educated analysis will help you choose the best location you can afford with a much higher likelihood of success.
